How much does it cost to create a website for a small business?

Nov 3, 2024

Creating a website is now a necessity for any small business looking to attract customers online. But one question often arises: how much does it really cost? Between free solutions and custom options, prices can vary greatly. So, what budget should be planned for a professional site that meets your needs?

In this article, we will detail the costs associated with creating a website for a small business and help you see more clearly.


The different types of websites

The cost of your site will mainly depend on its features and how it is designed. Here are the three main categories:

  1. Showcase site: Ideal for presenting your services or products.

Average price: Between €500 (homemade) and €3,000 (by a freelancer).

Example: A plumber or hairdresser wishing to present their hours, portfolio, and contact information.

  1. E-commerce site: To sell products online.

Average price: Between €1,500 and €10,000, depending on complexity.

Example: An online clothing store with a payment system and stock management.

  1. Custom site: Designed 100% according to your needs.

Average price: Starting at €5,000, and can go beyond €20,000 for advanced features.

Example: An online booking site with CRM integration.


Main costs to consider

For a website, there are visible… and hidden costs. Here are the main expenses:

Hosting: Expect between €5 and €30 per month.

Domain name: About €10 to €20 per year.

Design and development: Varies depending on whether you use a tool like Wix or hire a freelancer.

Maintenance: Between €100 and €500 per year to keep your site up to date and secure.

SEO: If you want to appear on Google, budget for optimization or advertising campaigns.


Free or professional solution?

Creating a site for free with Wix or WordPress may seem tempting. But is it really a good idea?

Advantages: Low initial cost, quick to set up.

Disadvantages: Limitations in SEO, little customization in design, additional costs to remove ads or add plugins.

On the contrary, working with a professional guarantees you a site tailored to your needs, optimized to convert your visitors into customers.


Conclusion: How much should you invest?

The price of a website will always depend on your expectations and ambitions. For a small business, plan for:

Showcase site: €1,000 to €3,000.

E-commerce site: €3,000 to €10,000.

Custom site: Starting at €5,000.

If you are still hesitating, check out our article “Is it expensive to have a website?” to understand the available alternatives.


Ready to invest?

A well-designed site is a major asset for attracting customers. If you are looking for a professional solution that fits your budget, contact me to discuss your project!